If you concentrate hard on a complex decision your brain can't handle the load, so...
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Interesting article, as most of the New Scientist articles are. It would've been better to directly link the original article rather than to a blog which quotes from the original source.
When faced with a simple choice such as buying oven gloves people made more satisfying choices when they "consciously deliberated over the information". On the other hand, "thinking too much" about more complex decisions such as buying a house led to unsatisfactory decisions. Complex decisions were most satisfactory when people were first given information to consider, then informed that they would make a decision after playing some puzzles. When solving puzzles occupies the conscious mind, "their unconscious could freely consider all the information and they reached better decisions."
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